Four Canadian startups are in this year’s Google for Startups Accelerator: Women Founders program. The search giant announced that two Toronto companies, Braze Mobility and Paperstack, as well as Vancouver’s SafetyDocs Global, and Montreal’s Tengiva are among the 12 women-led startups accepted into the program this year.
“We’re also excited to share that four Canadian startups from across the country are part of this year’s cohort,” said Ashley Francisco, head of Google Canada’s startup developer ecosystem. Starting on September 27, the 10-week virtual program will bring the best of Google’s programs, products, people and technology to help these businesses reach their goals.
Read the entire article here: https://betakit.com/braze-mobility-among-four-canadian-businesses-accepted-to-googles-second-women-founders-accelerator-cohort/
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Our CEO and Co-Founder, Dr. Pooja Viswanathan was recently on the Talk Rehab Podcast with Bill Noelting where she shared her journey of building ‘smart’ wheelchair technology, the value of user feedback, and how that influences product development.
They also chat about the Braze system and how similar innovations are great for the complex rehab technology industry.
Some key takeaways:
- Our technology prioritizes user feedback which demonstrated a preference for increase spatial awareness rather than giving up control.
- Our product is easily customizable by the end-user, family members, therapists, and ATPs.
- The average retail price is $2,000 to $2,500 USD and is coded K0108 or E1399.
- Excited to have an industry veteran, Allan Boyd part of our team as the VP of Business Development.
- Blindspot sensors are mainstream technology that is useful for every wheelchair user in order to address user needs, wheelchair design limitations, and environmental barriers.
You can listen to the episode (47 minutes) on Google Podcasts, Apple Podcasts, or directly at Talk Rehab Podcast.
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What’s your name, the company you represent and where are you located?
Antoinette Brokopp OTR/L, ATP. I work for Reliable Medical Supply. Our local office is in Fort Thomas Kentucky. I work from my home office between Cincinnati and Dayton, OH.
How long have you been an ATP?
I became an ATP in 2018.
What do you enjoy most about being an ATP?
I love being an ATP because it provides me the tools to help people have comfort and mobility to be more independent, more comfortable, and live a more satisfying life. Being an Occupational Therapist blend well with this role because that’s what we’re all about.
My favorite part of being an ATP is being involved with the delivery or seeing my client after they get their equipment and seeing how life-changing my contribution to their care can be.
What benefits have you seen from your clients that use the Braze Mobility sensor system?
I have used the Braze system in a few cases. In one, I had a client who had CP (Cerebral Palsy), but then had a CVA (Cerebrovascular Accident), and became dependent on a power chair.
He was really good about driving but had no sense of what was behind his chair. He was at risk of losing his ability to drive safely, but adding a Sentina to the back of his chair was all the difference he needed.
I have seen clients have greater confidence learning to use their chairs because they didn’t have to worry about unknowingly getting too close to walls and doorways.
In other cases, clients who had been bedridden for long periods, and had to develop the attention span to learn to successfully operate a power chair benefitted greatly from the sensory input provided by the Braze system.
I love how individualized and targeted the system can be and Pooja and the Braze Mobility team are amazing to work with. It’s wonderful being able to design a system with a specific client in mind.
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